DISPLAY (ONLINE DISPLAY ADVERTISING & MEDIA BUYING SERVICES)

At Wierdo, we take your Display ad campaigns to the next level by using sophisticated multi-attribution analytics to determine which media elements are contributing to the eventual conversions. Our attribution platform, through proprietary fingerprinting technology, has the ability to track a user indefinitely and across multiple machines. We know when they were initially introduced to your brand, how they have navigated to the site since that initial introduction, and which media contributed to the conversions.

After an in-depth discovery process and extensive market research, Wierdo will identify the best websites and ad networks to use for each campaign. Within the websites we can determine whether to use a “run of site” strategy or identify specific channels within the sites to target. We also use networks that have retargeting capabilities within the network.

We have provided some important digital media terms to further explain how we approach this important service. Click on the link to review a list of important digital media terms and definitions.